Astrid Bioretinol

2022
Communication campaign for a new product line

Vítejte

We proved that women don't have to compromise in skin care

The Astrid launched a new anti-wrinkle skin care product line in 2022. The competition was heavy. We targeted the campaign at self-confident women who do not want to make compromises in life or skin care.

It was a success, the campaign helped exceed the sales plan by a fifth

20%

We built the campaign on the uncompromising properties of bioretinol

01

We have explained the benefits of this ingredient

02

We supported the quality of the product with a premium look

03

Top model Pavlína Němcová became the face of the campaign

We are very content and excited that YYY has designed and implemented with such a high level of quality and creativity the communication campaign for the new ASTRID BIORETINOL Anti-aging face care line.

Kelly Erripi
Head of Skincare Category


Let's have a look
at another project!

Need a team to guide you from strategy 
to a lasting and successful brand?

Contact our Account Director
Michaela Rodovská
+420 739 408 215
michaela.rodovska@yyy.cz

Identification data
YYY agency
V Tišině 474/3
160 00 Praha 6
Czech Republic
Show on map


Registration number: 03496791
VAT number: CZ03496791

Job openings
Michaela Mundlová
michaela.mundlova@yyy.cz Job openings

Media section
Martin Zdražil
martin@yyy.cz | +420 723 667 126

načítám stránku yyy.cz načítám stránku yyy.cz načítám stránku yyy.cz